Terms of service

These terms apply when you use Bold Beluga, a service run by Helstad Digital (org. no. 838 699 472), Alexander Helstad's sole proprietorship in Norway. By creating an account you agree to them. Questions: alexander@boldbeluga.com.

The service

Bold Beluga reads your website, writes and designs social media posts, and publishes them to the accounts you connect: the posts you approve, or, if you turn on autopilot, the posts it chooses without asking you first. Posts are created with AI. They can contain mistakes, so review each post before you approve it, and check autopilot's posts often.

Ads

If you turn on ads, Bold Beluga creates and manages Facebook and Instagram ads in your own Meta ad account, within the monthly budget you set. Meta charges the ad spend to your ad account; it isn't part of your Bold Beluga plan, and Meta may spend slightly more or less than your budget on a given day. We pause weaker ads and add new ones, with your approval unless you choose otherwise. You can pause or stop ads at any time. We can't promise any particular number of clicks, customers or sales, and you are responsible for your ads following the law and Meta's Advertising Standards.

Your account

• You must be at least 18 and able to act for the business you add.
• Keep your login safe. You are responsible for what happens in your account.
• Only add websites, photos and accounts you have the right to use.

Your content

You own your content and the posts we make for you. You give us permission to use your website content, uploads and brand information only to provide the service. We never use your content to train AI models or show it to other customers. We may use usage data (which posts are approved, skipped or changed, and how they perform) to improve Bold Beluga, but only combined with other customers' data and anonymized, as described in our privacy policy. You are responsible for the posts published from your account, including those autopilot publishes when you turn it on: that they are accurate and follow the law and each platform's rules.

AI assistants

If you connect an AI assistant such as Claude or ChatGPT to Bold Beluga, it acts on your behalf with the access you approve. What it does in your account, such as writing, scheduling or skipping posts, counts as done by you. You can remove its access at any time in your assistant.

Acceptable use

Don't use Bold Beluga to publish anything illegal, misleading, hateful or infringing, to send spam, or to try to break or overload the service. We may suspend accounts that do.

Plans and payment

Paid plans are billed monthly or yearly in advance through Stripe and renew automatically until you cancel. You can cancel anytime on the Plan page; your plan stays active until the end of the period you paid for. When you change plans or add brands, the difference for the rest of the period is charged or credited right away. Prices are shown before you pay. Taxes may apply.

Money-back guarantee: within 30 days of your account's first payment, you can have everything you paid in those days refunded in full, no questions asked, on the Plan page in Bold Beluga or by emailing alexander@boldbeluga.com. Your plan then ends right away. It applies once per business.

Connected platforms

Publishing depends on Facebook, Instagram, LinkedIn and other platforms, which can change or limit their services. We aren't responsible for their decisions, outages or rules, and some posts may not go out as planned.

If we lose access to a platform for good and that takes away the main reason you use Bold Beluga, you can cancel, and if you ask, we'll refund the unused part of any period you paid for in advance. Outages and temporary limits don't count.

Availability and liability

We work to keep Bold Beluga running well, but provide it "as is" without guarantees of uninterrupted service. To the extent the law allows, we aren't liable for indirect losses such as lost profits, and our total liability is limited to what you paid us in the 12 months before the claim. Nothing in these terms limits rights you have as a consumer that can't be limited by law.

Ending your account

You can stop using Bold Beluga and ask us to delete your account at any time (see Delete your data). We may end accounts that break these terms.

Changing or stopping the service

We may change, add or remove features. If we stop Bold Beluga altogether, we'll email you at least 30 days in advance, and if you ask, we'll refund the unused part of any period you paid for in advance.

Changes and law

We may update these terms and will tell you about important changes in advance. These terms are governed by the laws of Norway, unless the law where you live gives you other rights.