Bold Beluga or a scheduling app?
A scheduler posts what you make. We make it too.
Bold Beluga
- Monthly cost
- $63–79 a month
- Who makes the posts
- We do, in your voice
- Your part
- Approve with a tap, or nothing
- Ads
- Written and run for you
Scheduling app
- Monthly cost
- Free to $99+, plus your time
- Who makes the posts
- You do, some with AI help
- Your part
- Write, design, schedule
- Ads
- Usually separate
Typical US prices for one small business; actual prices vary. Sources below.
Which one fits?
Pick a scheduling app if
- You enjoy writing and designing every post yourself
- You need many channels in one place, beyond Instagram and Facebook
- You only need a free calendar for a few posts
Pick Bold Beluga if
- You don't have time to make posts
- You want posts that sound like you without writing them
- Try 3 posts free, no credit card
- 50 posts a month on Pro, in your own voice
- 30-day money-back guarantee
See your posts first
Paste your website. Free to try, no credit card needed.
Questions
What's the difference between Bold Beluga and a scheduling app?
A scheduling app publishes posts you write and design. Bold Beluga learns your business from your website, then writes, designs and publishes the posts for you, and can run your Facebook and Instagram ads. You approve them, or let autopilot do it.
How much do scheduling apps cost?
Many have a free plan for a few channels. Paid plans of popular apps start around $6 per channel a month and go to about $99 per user a month or more for teams, per their pricing pages in October 2026.
